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![LTV:CAC Ratio [2023 Guide] | Benchmarks, Formula, Tactics | Daasity](https://assets.website-files.com/5f4fbbb40f2332fd34e3bec5/62f6af6cea666974aa699924_ltv_cac%20formula.webp "LTV:CAC Ratio [2023 Guide] | Benchmarks, Formula, Tactics | Daasity")
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Customer acquisition cost (CAC): Calculate and reduce it
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